Money Experiments 2018


Project description

The campaign for cash and home loans, comprising two TV ads built upon the previous campaign called “Forget about money experiments!”, showed how money experiments are a part of our everyday lives. The story is told by a likeable boy who introduces us to his family’s problems, which are relatable to everyone. The campaign’s message is that we can forget about everyday money experiments as we have at our disposition the cash and home loans of Splitska banka.