Croatian Automobile Club – HAK
How can you employ intelligent communication methods in order to draw new customers or encourage existing ones to replace their Smart membership with the Optimum membership option? Using a superb creative campaign with a clear message, of course! We told an entertaining story in order to show that traffic accidents can happen to anyone, even while driving a new car. In our story, there are men trying to help some young ladies to replace a tyre, however, their efforts prove unsuccessful. But this is what HAK membership is for – to help you deal with any challenge you may encounter during your trip!