SPLITSKA BANKA

TV COMMERCIAL, POSTER

Task

For 2016 Splitska banka wanted to create two separate campaigns for cash and housing loans. The key messages to be communicated were that Splitska banka was the right place to raise a loan, providing assistance with the loan realization.

Solution

The creative concept of "SURPRISE" through which raising cash loan was presented as an office affair, and a housing loan as a romantic breakup.

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